Data protection

Newsletter

When you register to receive our newsletter, the data you provide will only be used for this purpose. Subscribers can also be informed by email about circumstances that are relevant for the service or registration (e.g. changes to the newsletter offer or technical circumstances).

For an effective registration we need a valid email address. In order to check that the registration is actually made by the owner of an email address, we use the “double opt-in” procedure. For this purpose, we log the order for the newsletter, the sending of a confirmation email and the receipt of the response requested. Further data is not collected. The data will only be used to send the newsletter and will not be passed on to third parties.

You can revoke your consent to the storage of your personal data and its use for sending the newsletter at any time. There is a corresponding link in every newsletter. You can also unsubscribe directly on this website at any time or inform us of your request using the contact option given at the end of this data protection notice.

contact form

If you contact us by e-mail or the contact form, the information you provide will be stored for the purpose of processing the request and for possible follow-up questions.

Deletion or blocking of data

We adhere to the principles of data avoidance and data economy. We therefore only store your personal data for as long as is necessary to achieve the purposes mentioned here or as stipulated by the various storage periods provided by law. After the respective purpose or expiry of these deadlines, the corresponding data will be routinely blocked or deleted in accordance with the statutory provisions.

Pardot Marketing Automation

Pardot is marketing automation software. Marketing automation supports us in finding out the product interests of our users, improving the information offered on our website and providing users with more relevant information.

Ethcon GmbH uses Pardot as a marketing analysis service that enables us to maintain, measure and optimize communication with our website visitors. Based on the findings of the analysis, we can continuously optimize the website content.

When you visit our website, Pardot Marketing Automation records your click path and uses it to create an individual usage profile using a pseudonym. Cookies are used for this purpose, which enable us to recognize your browser. By confirming the cookie acceptance banner, you consent to the use of Pardot cookies. You can revoke your consent at any time with future effect. In addition, you can deactivate the creation of pseudonymised usage profiles at any time by configuring your Internet browser so that cookies from the “pardot.com” domain are not accepted. Deactivating these cookies can restrict the functions and user-friendliness of our offer.

Ethcon GmbH only stores personal data from website visitors who request information or offers on products and services, who have registered on our website, who have registered to receive the newsletter. The forms on our website are linked to Pardot Marketing Automation. Voluntarily provided and transmitted personal data is first stored in Pardot in order to then be processed with the Salesforce CRM system for the purpose of establishing contact and / or sending information. Salesforce does not save any IP addresses, but uses the individual allocation features “unique visitor ID” and “unique identifier”. The following link provides detailed information on how Salesforce processes your data when you visit websites: https://help.salesforce.com/articleView?id=pardot_basics_cookies.htm.

Emails sent through Pardot use tracking technologies. We use the data obtained through tracking to find out which topics you are interested in. The tracking records whether you have opened our e-mails and which links you click. We use this information to optimize our e-mails and the services we provide. You can ensure tracking by Pardot through your browser settings.

The legal basis for data processing using Paradot Marketing Automation is Art. 6 Para. 1 f GDPR, whereby ethcon GmbH’s authorization arises from the fact that ethcon GmbH has an interest in evaluating the website’s usage data in order to further improve its own offer and the website and to adapt it to customers. In addition, the data subjects can reasonably foresee that their personal data will be processed accordingly by ethcon GmbH.

Use of script libraries (Google Web Fonts)

In order to present our content correctly and graphically appealing across browsers, we use script libraries and font libraries such as. B. Google Webfonts ( https://www.google.com/webfonts/ ). Google web fonts are transferred to your browser’s cache to avoid multiple loading. If the browser does not support Google Web Fonts or prevents access, the content is displayed in a standard font.

Calling up script libraries or font libraries automatically triggers a connection to the library operator. It is theoretically possible – but currently also unclear whether and, if so, for what purposes – that operators of such libraries collect data.

You can find the privacy policy of the library operator Google here: https://www.google.com/policies/privacy/

Use of Google Maps

This website uses Google Maps API to visually display geographic information. When using Google Maps, Google also collects, processes and uses data about the use of the map functions by visitors. You can find more information about data processing by Google in the Google data protection information. There you can also change your personal data protection settings in the data protection center.

You can find detailed instructions on how to manage your own data in connection with Google products here .

Embedded YouTube Videos

We embed YouTube videos on some of our websites. The operator of the corresponding plugins is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. When you visit a page with the YouTube plug-in, a connection to YouTube servers is established. In doing so, YouTube will be informed which pages you are visiting. If you are logged into your YouTube account, YouTube can assign your surfing behavior to you personally. You can prevent this by logging out of your YouTube account beforehand.

If a YouTube video is started, the provider uses cookies that collect information about user behavior.

If you have deactivated the storage of cookies for the Google Ad program, you will not have to reckon with such cookies when watching YouTube videos. However, YouTube also stores non-personal usage information in other cookies. If you want to prevent this, you have to block the storage of cookies in your browser.

Further information on data protection at “Youtube” can be found in the provider’s data protection declaration at: https://www.google.de/intl/de/policies/privacy/

Google AdWords

Our website uses Google conversion tracking. If you have reached our website via an advertisement placed by Google, Google Adwords will set a cookie on your computer. The conversion tracking cookie is set when a user clicks on an ad placed by Google. These cookies lose their validity after 30 days and are not used for personal identification. If the user visits certain pages on our website and the cookie has not yet expired, we and Google can see that the user clicked on the ad and was redirected to this page. Every Google AdWords customer receives a different cookie. Cookies cannot therefore be tracked via the websites of AdWords customers. The information obtained using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. The customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified.

If you do not want to participate in the tracking, you can refuse the setting of a cookie required for this – for example via a browser setting that generally deactivates the automatic setting of cookies or setting your browser so that cookies from the domain “googleleadservices.com” are blocked.

Please note that you must not delete the opt-out cookies as long as you do not want measurement data to be recorded. If you have deleted all your cookies in your browser, you have to set the respective opt-out cookie again.

Use of Google remarketing

This website uses the remarketing function of Google Inc. The function serves to present website visitors within the Google advertising network with interest-based advertisements. A so-called “cookie” is stored in the browser of the website visitor, which makes it possible to recognize the visitor when he visits websites that belong to the Google advertising network. On these pages, visitors can be presented with advertisements that relate to content that the visitor has previously accessed on websites that use Google’s remarketing function.
According to its own information, Google does not collect any personal data during this process. If you still do not want Google’s remarketing function, you can always deactivate it by making the appropriate settings at http://www.google.com/settings/ads . Alternatively, you can deactivate the use of cookies for interest-based advertising via the advertising network initiative by following the instructions at http://www.networkadvertising.org/managing/opt_out.asp .

Data protection declaration for the use of Facebook plugins

Plugins from the social network Facebook, provider Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA, are integrated on our website. You can recognize the Facebook plugins by the Facebook logo or the “Like” button on our website. You can find an overview of the Facebook plugins here: http://developers.facebook.com/docs/plugins/ .

When you visit our website, the plug-in establishes a direct connection between your browser and the Facebook server. Facebook receives the information that you have visited our site with your IP address. If you click the Facebook “Like” button while you are logged into your Facebook account, you can link the content of our pages to your Facebook profile. This enables Facebook to assign your visit to our website to your user account. We would like to point out that, as the provider of the website, we have no knowledge of the content of the data transmitted or of how it is used by Facebook. You can find more information on this in Facebook’s data protection declaration at http://de-de.facebook.com/policy.php .

If you do not want Facebook to be able to assign your visit to our website to your Facebook user account, please log out of your Facebook user account.

Data protection declaration for the use of LinkedIn

Our website uses functions of the LinkedIn network. The provider is the LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. Each time you visit one of our pages that contains LinkedIn functions, a connection to the LinkedIn servers is established. LinkedIn is informed that you have visited our website with your IP address. If you click on the “Recommend button” from LinkedIn and are logged into your LinkedIn account, LinkedIn is able to assign your visit to our website to you and your user account. We would like to point out that, as the provider of the website, we have no knowledge of the content of the data transmitted or of how it is used by LinkedIn.

You can find more information on this in LinkedIn’s data protection declaration at: https://www.linkedin.com/legal/privacy-policy

Data protection declaration for the use of Twitter

Functions of the Twitter service are integrated on our sites. These functions are offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. By using Twitter and the “Retweet” function, the websites you visit are linked to your Twitter account and made known to other users. This data is also transmitted to Twitter. We would like to point out that, as the provider of the website, we have no knowledge of the content of the data transmitted or of how it is used by Twitter. You can find more information on this in Twitter’s data protection declaration at http://twitter.com/privacy .

You can change your data protection settings on Twitter in the account settings at http://twitter.com/account/settings .

Data protection declaration for the use of Xing

Our website uses functions of the XING network. The provider is XING AG, Dammtorstrasse 29-32, 20354 Hamburg, Germany. Each time you visit one of our pages that contains Xing functions, a connection to the Xing servers is established. To the best of our knowledge, personal data is not saved. In particular, no IP addresses are saved or usage behavior is evaluated.

Further information on data protection and the Xing Share button can be found in Xing’s data protection declaration at https://www.xing.com/app/share?op=data_protection

Use of jetpack

We use the Jetpack component from Automattic Inc., 132 Hawthorne Street, San Francisco, CA 94107, United States of America, using technology from Quantcast Corp., 201 Third Street, 2nd Floor, San Francisco, CA 94103, United States of America, a. With every single visit to our site, data for web analysis is collected through the use of cookies and stored in the USA. Cookies are small text files that are stored locally in the cache of the visitor’s Internet browser in order to enable the visitor’s Internet browser to be recognized. The IP address is anonymized immediately after processing, but before it is saved. You can prevent the installation of cookies by setting your browser software accordingly or delete cookies that have already been saved; however, we would like to point out that in this case you may not be able to use all functions of our website to their full extent.

The collection and use of data by the Jetpack component can be objected to with effect for the future if you set an opt-out cookie in your browser via the page http://www.quantcast.com/opt-out . If you should delete all cookies from your browser, the process must be repeated.

Data protection declaration for the use of YouTube

Our website uses plugins from YouTube, operated by Google. The operator of the website is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. If you visit one of our pages equipped with a YouTube plug-in, a connection to the YouTube servers will be established. The YouTube server is informed which of our pages you have visited.

If you are logged into your YouTube account, you enable YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account.

Further information on the handling of user data can be found in YouTube’s data protection declaration at https://www.google.de/intl/de/policies/privacy

Your rights to information, correction, blocking, deletion and objection

You have the right to receive information about your personal data stored by us at any time. You also have the right to correct, block or, apart from the required data storage for business transactions, delete your personal data. Please contact our data protection officer. You can find the contact details at the bottom.

To ensure that data can be blocked at any time, this data must be kept in a block file for control purposes. You can also request the deletion of the data, provided that there is no statutory archiving obligation. If there is such an obligation, we will block your data on request.

You can make changes or withdraw your consent by notifying us accordingly with effect for the future.

Contradiction advertising mails

We hereby object to the use of published contact details for sending unsolicited advertising and information materials. The operators of the pages expressly reserve the right to take legal action in the event of unsolicited sending of advertising information, such as spam e-mails.

Changes to our data protection regulations

We reserve the right to occasionally adapt this data protection declaration so that it always complies with current legal requirements or to implement changes to our services in the data protection declaration, e.g. B. when introducing new services. The new data protection declaration will then apply to your next visit.

Questions to the data protection officer

If you have any questions about data protection, please send us an email or contact our data protection officer directly: dsb’at’ethcon.de